About
Brad Filice is an Executive Group Strategy Director at Droga5 supporting Chase. He has led strategy teams for some of the World’s most influential brands, including Verizon, T-Mobile, Samsung, Procter & Gamble, HP and PayPal. Brad has become a trusted advisor to agency leaders, creative teams, entrepreneurs and the C-Suite of major companies. His teams have helped drive billions in sales and market cap growth.
A dedicated optimist
There has to be a belief that something great can happen for a team to be truly motivated. But that doesn’t mean believing in just anything. As a strategist, Brad finds the truly motivating and achievable goal for the brand, the team and the work.
The first creative department
Brad knows a good strategy sparks ideas immediately. So he thinks like a creative: “what would I do with this brief?” Then, instead of judging creative, he becomes part of the creative team, building and iterating to reach success
Runs on team energy
There’s nothing quite like the right environment, with the right people, putting their heads together. When everybody is creative, useful and contributing to something bigger than themselves. It powers the team and powers the soul. For Brad, there’s no better way to work.
For more background, view Brad’s latest resume.